Layout starts Advertisement YOU ARE HERE: LAT Home → Collections → Menlo Park April 26, 2013 | By Salvador Rodriguez Parse, which helps companies build apps for multiple devices, announced… (Parse ) Facebook, citing efforts to make it easier for app developers to integrate their services with the social network, said it is acquiring Parse, an app-support software company. Facebook did not disclose how much it paid for Parse, but a report by the Wall Street Journal says the Menlo Park, Calif., company paid $85 million. Facebook said it was not disclosing the terms of the deal. The company said it is not doing an "acqui-hire" and intends to have Parse keep operating and serving its existing customers. In an "acqui-hire" the employees are kept but the company is dissolved. PHOTOS: Top 10 must-have smartphone apps "By making Parse a part of Facebook Platform, we want to enable develo...