<![endif] Starting the Top-Bar BEEKn Menu Home Guide to iBeacons Develop for iBeacons About End of Top-Bar Start the main container Row for main content area Written by Doug Thompson, March 7th, 2014 What are the biggest challenges in designing experiences around Bluetooth LE beacons? Can we even count on consumers to have Bluetooth on? And can iBeacon technology do more than just deliver coupons? For the developers at Moscow’s Empatika the answers to these questions haven’t always come easy but they’ve come through winning strategies for user experiences that don’t just work – they do some good too. Starting with a win at the PayPal Battle Hack in Moscow last September where they developed an app called City Talk which helps the visually impaired get oriented in a convenience store, through to the world finals in San Jose where they won for an app whic...